Dedicated to classics and hits.

Thursday, March 23, 2023

BILLIONS CLUB: Maroon 5 (9/381)

BILLIONS CLUB
Maroon 5 (9/381)

114/381 =  30%


   30% done!  So the Artists who got profiled between 20 and 30 percent are: Adele (5), Rhianna (6), Bad Bunny (6), Coldplay (6), Billie Eilish (5) & Maroon 5 (9).  Apologies to Maroon 5- they belonged in that top 10 percent- nine billions club members puts them above Drake, Dua Lipa and everyone except Sheeran, Post Malone and Ariana Grande.   So the chart would look like this:

0-10%
Ed Sheeran (11)
Post Malone (9)
Drake (8)
Dua Lipa (7)

10-20%
Ariana Grande (9)
Bruno Mars (8)
XXXtensasion (6)
Eminem (7)
Queen (5)

20-30%
Adele (5)
Rhianna (6)
Bad Bunny (6)
Coldplay (6)
Billie Eilish (5)
Maroon 5 (9)

     That is...a pretty grim list.  The majority of these fifteen artists are still in hit making mode.  Only two are no longer in existence and three (Eminem, Rihanna & Adele) are arguably past their prime.  The rest are still raring to go.   It is amazing that only 15 artists could comprise 30 percent of the BILLIONS CLUB but there you go.

       As for Maroon 5 themselves.  25th biggest Act in the world on Spotify and the last band standing from a generation of Adult Contemporary/Rock hitmakers.  I think, at one point, they probably still could have been considered a rock band, these days they are the very definition of a pop band as seen by their 2010 hit, Moves Like Jagger which sounds more like a pop song made by an AI than anything a rock band would put out.  Even if you compare them to rockish acts in the Billions Club, they are at the pop end of any rock spectrum.  Maroon 5 also continues to plop out billion streamer hits- including one from their 2021 record- featuring Wiz Khalifa of all people.
    

BILLIONS CLUB: Billie Eilish (5/381)




BILLIONS CLUB
Billie Eilish (5/381)
105/381 = 27%

    Right now, Billie Eilish is stuck on five billion stream tracks but she is poised to move to seven with Happier Than Ever reaching 950 million streams and bury a friend at 930 million.  Eilish also has two tracks over two billion streams- Bad Guy and lovely (with Khalid).   Eilish hails from the next neighborhood over where I live in LA right now- she is from Highland Park, though despite frequent visits I've never been able to detect her presence- no murals or shops run by friends or loved ones. 

   Like many others of these artists, her rise to the Billions Club is strictly a function of the major label A&R machine.  Eilish maintains some diy/indie roots- like her manager, for example, who is "day one" type of guy, but the come up has been courtesy of Interscope and a firm example illustrating that major labels are in no way, shape, or form flummoxed by the streaming universe.   I saw her first show at Coachella and I was stuck by the legions of dedicated fans- many of whom looked like they had never actually listened to any other artists before finding their devotion to Eilish.  I was stuck, from the beginning, that Eilish played against the sexual fetishization (and self fetishization) that plagues young, female pop stars- take Ariana Grande for example and impressed by her message of self empowerment- which her audience plainly needs and craves.

     One thing about this kind of rise is- it costs money.  No matter how viral an artist may appear you can trust that money has been spent to enable and capitalize on that rise.  For example, why she may have experienced some early viral success on streaming service, her transition to being big on the radio almost certainly cost substantial coin.   There is also the question of the value of her individual fans.  Beyond being rabid to see the live show, what are they buying.  Now, I'd be hard pressed to argue that young fans don't spend money, but whether they spend money on music outside of the concert ticket seems like an open question.  Do Billie Eilish fans buy vinyl records and cds?  I'm thinking the answer is no.

    Still with five on the board and two in the making I'm guessing she has several more billion streamers inside her AND the a trajectory that will allow her to get there organically. She's only two LP's into her career.   I wouldn't be shocked if she makes it to double digits with her next record.


BILLIONS CLUB: Coldplay (6/381)


BILLIONS CLUB 
Coldplay (6/381)
100/381 = 26%

    Coldplay has six on the board and a seventh (My Universe w/ BTS) on the cusp.  While I wouldn't call myself a fan per se I am surely not a hater of Coldplay and I've listened to The Scientist, Viva La Vida and A Sky Full of Stars, three of their songs on this list, ad nauseum over the years.  In fact, if I close my eyes I can picture a time when Coldplay wasn't a top 50 in the world type band.  This was back when they started and one could plausibly mention Coldplay and a band like Travis in the same breath without eliciting mockery.   Similar to Ed Sheeran, I picture Coldplay as being the absolute favorite of audience members who listen to a relatively few number of artists.  The bottom step of the audience pyramid- the biggest, widest, tallest step stuffed with people who say things like "I don't really listen to music."  Or "I just like the stuff I hear on the radio."   I imagine that their superfans emerge from this audience and maintain their other characteristics i.e. not listening to many other artists even as they become the type of Coldplay fans willing to pay hundreds for a concert ticket to watch... Coldplay. 

Wednesday, March 22, 2023

BILLIONS CLUB: Bieber (11/381)

 


BILLIONS CLUB: 
Bieber (11/381)
94/381 = 24%

    There was a big day for the BILLIONS CLUB two days ago- and then two more tracks made it on the list today.   Ghost is the second track from his most recent record to make the list.  This puts Bieber into a tie with Ed Sheeran- but man- I've been following the press for Sheeran's next record "Minus sign" and it sounds like he has some bangers lined up- including another song with Bieber.   Sheeran could well be on his way to 15 tracks after this next album cycle gets going.


3/13/23
I left Bieber off the Billions Club Mount Rushmore because I firmly believe that his best days are behind him in terms of being able to produce billion stream songs.   Four of them come from his 2015 album, Purpose, but everything else on that record is stuck around 100 million streams.  Justice, his 2021 record only has one billion stream track- Peaches, and one track that is close to a billion (Ghost at 992 million).  Stuck with U w/ Ariana Grande is at 920 million streams but that is it.  Considering he is the #9 artist in the world and the fact that his entire existence is supposedly about producing hits, I would say he is underperforming.  Also, he just sold his publishing which is a move artists make so they don't have to release new music OR tour.  I think there is a strong argument that Bieber will be stuck at 12 tracks for a long time after Ghost and Stuck with U cross the line...

Audiobook Review: The Deluge (2023) by Stephen Markley


Audiobook Review
The Deluge (2023)
by Stephen Markley

   I read the reviews of The Deluge, Stephen Markley's "brilliant but uneven" 900 page long climate apocalypse novel with a tinge of despair.  I continue to have great difficulty post covid (last June!) when it comes to reading a book, I used to be able to read complex non fiction and literary fiction for hours on end without respite, now I get distracted after ten minutes.  BUT I did manage to snag a copy of the 41 hour(!) audiobook from the Los Angeles Public library.  I consider myself quite a connoisseur of the literary apocalypse- I must have read at least 30 books on the subject of apocalypse literary fiction and another dozen that would be considered genre works- science fiction, horror etc.  And of course I've dabbled to a greater or lesser degree in the television shows and what not.  

   After all that experience I am still left with some major unanswered questions.  Chief among those:  How, exactly, does the apocalypse go down?  Most texts start at the proverbial "day after" and those that deal with the "fall" tend to be staged from a single person trying to escape the immediate consequence of the collapse of a civilization.  None of the books I've read- the genre fiction title 2034: A Novel of the Next World War- which takes you all the way through a nuclear war between the US and China- being the exception- actually detail how the world ends.

   Stephen Markley aims to fill that void with The Deluge which is a gigantic sprawling mess of a book that proved tedious to read but, like the slow rolling climate disasters of the book, ends up packing a wallop.  The plot of the deluge seems like something Markley came up as a kind of coat rack to develop his central narrative of the shape and feeling of the end of the world at the hands of global warming/climate change caused by increased carbon counts in the atmosphere.  First and foremost, The Deluge is a book about the human made disaster of climate change and the forms that disaster will take in the next several decades.

  Talking about the individual characters verges on the absurd since they all exist as placeholders for different parts of the narrative- you've got the "manic pixie dreambgirl" of global warming, Kate Morris, who works for change from within while her own appetites run wild.  There is the gay, autistic, muslim science advisor to the government who provides lengthy briefings peppered with personal anecdotes.  There is the poor, white, ex-drug addict Midwesterner swept up into the ecoterrorism movement, there are the ecoterrorists themselves, the list goes on.  Markley intersperses these personal narratives with interstitial newspaper articles, television reports and later monologues delivered from inside personal VR universes.

   The events of the novel itself are the visceral equivalent of torture porn for American democracy- Markley, gleefully, I imagine, takes America of the near future off the deep end of electoral democracy and then lingers- I must say- I went to college in Washington DC and the detail with which he depths to which American democracy sinks left me, at times, breathless.   It's not all genius but as a novel of ideas The Deluge left me stunned, and, it might be worth, noting, wondering if Markley is advocating the violent assassination of "climate villains" and the nationalization of the American oil industry... because it kind of seems like it.

BILLIONS CLUB: Bad Bunny (6/376)

BILLIONS CLUB
Bad Bunny (6/376)
93/376= 24%*
* One of Bad Bunny's Billions Club tracks, MIA has already been counted under Drake.


     This is the first non-English speaking/bilingual artist in the Billions Club.  I suspect that Spanish and Korean are the only two non-English languages represented in the Billions Club- I can't think of any French, German, Italian or Japanese songs that are on the list off hand.  In addition to being the first non-English language artist in the Billions Club, Bad Bunny is also the first non-internet rap artist who launched his career inside the streaming era.  His first LP was released in 2018 and he's been the "most streamed" artist on Spotify in 2020, 2021 and 2022.  That seems a little incongruous because he currently sits at number 15 worldwide according to his current Spotify profile.  You'd think the biggest streaming artist in the world in the past three years would be at, or close, to number one, not fifteenth. 

    Consistent with this success, three songs from his May, 2022 LP,  Un Verano Sin Ti have already made it into the Billions Club.  A fourth, Ojitos Lindros is on the cusp with 950 million streams. A fifth, Efecto is at 887 million streams and a sixth is at 786 million streams and then there are three more songs that have each accrued a half billion.  There can be no question that Bad Bunny is still on the rise with a minimum of two more songs to cross the billion stream threshold within the next year or so.  It's entirely possible that Bad Bunny will be the next artist to reach double digits on the Billions Club.  He's competing with Post Malone and Ariana Grande,  who both only need one more track to make it to double digits, but Grande is basically at a stand still and it's hard to say what Malone will do next and whether that will generate another billion steamer.

  I don't have any personal experience listening to Bad Bunny but based on conversations with people who work in the music industry I know that his touring game is incredible, that he sells buckets of tickets to adoring fans.  I know that he is an iconic figure for many of the more non-traditional audiences for reggaetone.  Finally, I know that he runs a music making factory- I've heard conversations about Bad Bunny's "loops guys" i.e. guys who just work on the loops used in his music, and that he has more than one bunch of "loops guys" working for him full time.   This all suggests that future billion streamers from Bad Bunny- even beyond the songs that are already poised to cross over, are inevitable and that he is a force to be reckoned with. 

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