New Yorker Articles on K-Pop & Scooter Braun Are Good

Out Loud: K Pop Goes Global by John Seabrook: Specifically the part at the end where the Author goes to a K Pop concert at the Might Ducks stadium in Anaheim and hangs out with Interscope executive who are "bringing K Pop to America."

Teen Titan: The Man Who Made Justin Beiber: by Lizzie Widdicombe:  Just the entire article.